Los Cabos, Baja California Sur, May 8, 2024 – The Los Cabos Tourism Board (FITURCA) is proud to announce that its digital ecosystem, Visita Los Cabos, has been honored with the Platinum Award in the Website Design category at the 2025 Hermes Creative Awards, one of the world’s premier competitions recognizing excellence in communications and digital media.
“This award reflects Los Cabos’s commitment to innovation and excellence in tourism promotion. Our digital platform is an open invitation for travelers everywhere to discover and plan their experience in a destination defined by its beauty, accessibility, and comprehensive offerings,” said Rodrigo Esponda, CEO of the Los Cabos Tourism Board.
Earlier this year, Los Cabos unveiled the next evolution of its digital ecosystem with an innovative leap into the metaverse. In collaboration with NOSTRA, it launched a virtual museum made up of four themed domes and a main hall, where visitors can explore the destination’s cultural, natural, and culinary wealth in an interactive, educational setting.
The “Los Cabosverse” feature takes digital exploration to the next level, offering immersive virtual tours of luxury resorts, pristine beaches, and hidden gems. Accessible via Oculus headsets or web browsers, this experience lets users “visit” Los Cabos before booking, turning inspiration into action.
The redesigned Visita Los Cabos website represents a major advance in how travelers plan their vacations, offering an immersive experience that blends the look and feel of a digital magazine with intuitive, user‑friendly navigation. More than just a tourism portal, the site has become a dynamic gateway that invites discovery of the destination’s magic, making trip planning an inspiring, entertaining experience.
Los Cabos has become the first destination in Mexico to prioritize digital accessibility through a strategic partnership with AudioEye, ensuring that people of all abilities can fully explore and enjoy the website’s content. This initiative breaks down barriers and reaffirms Los Cabos’s commitment to inclusion and universal hospitality.
The site integrates interactive tools such as real‑time flight maps, 360° virtual tours, and traveler‑generated content via the CrowdRiff platform, showcasing the destination’s authenticity and beauty from visitors’ perspectives. With millions of unique users already engaging with the platform, this digital experience is designed to heighten excitement and engagement in planning a trip to Los Cabos.
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About Los Cabos
Located at the southern tip of the Mexican state of Baja California Sur, Los Cabos is one of the world’s most diverse tourist destinations. Nestled between the Pacific Ocean and the Sea of Cortez, its location makes possible a magical blend of desert landscapes, beaches, and mountains. Los Cabos offers luxury resorts, exquisite cuisine, spas to pamper body and soul, spectacular golf courses, and lush natural scenery, along with a variety of eco‑adventure activities, water sports, and sport fishing. Los Cabos guarantees safety, tranquility, and hospitality, holding Sharecare’s health‑safety verification. It is also the first Mexican tourist enclave to earn the “Queer Destinations, Committed Destination” distinction.